Employee Profile Best Practices

Differentiate yourself from the competition with new Employee Profiles. Build trust and grow faster connections with prospective customers with these simple-to-set-up profiles.

SureCritic's new Employee Profiles are individual web profiles linked to your company listing. They allow you to share your position, a short bio, a contact form, your individual star rating, and verified reviews from your customers.

Build your Profile:

1. Add your Name and Title
2. Upload a professional photo
   1. Choose a photo that features you prominently; a simple background and good lighting go a long way.
3. Add your Headline and Bio
   1. Write a thoughtful bio about your experience and why you enjoy your job. Allow customers to know you before they meet you in person. Spotlight the services you offer, such as relevant skills, or your latest certifications.
4. Add in the contact information
   1. Each page includes a captcha-protected contact form, so customers can still connect with you safely, but you don't need to publicly share your private info.

Best Practices:

1. Ask in-store
   1. Let your customers know ahead of time that they'll have an opportunity to leave a review, and you'd appreciate it if they mention you.
2. Respond to all reviews
   1. Responding to all reviews makes a lasting impression with the reviewer, and signals to prospective customers the level of service they can expect.
3. Utilize ReScore™
   1. Low scores happen every day. Turn negative scores into positive ones with ReScore™. After you have addressed the concern, customers can write an update that appends to their original review telling a story of your commitment to excellent service.
4. Share your page
   1. Your public profile URL is a great addition to your email signatures and social profiles.
   2. Use a QR code to feature it on your business cards, or any individualized, printed material.